General manager
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Attendance, TV Audiences Surged With Shortened BBL Season: Dobson
Big Bash Leagues: Alistair Dobson, the General Manager of Big Bash Leagues (BBL), has said the decision to reduce the number of matches in last year’s tournament to 40 games paid off very well, citing the increase in on-ground attendances and people watching the matches on television.
In July 2023, the BBL unveiled a new-look schedule of 40 home-and-away matches, followed by a four-game finals series, to completed within six days. The reduction in BBL games came after the competition copped criticism for being too long.
The moves worked wonders in BBL 2023/24 season saw 27% rise in spectators present at the stadium and more games being sell-outs. Dobson also said the upcoming WBBL season will also have a 40-game schedule, and is keen to see if it results in similar positive results which last season’s BBL provided.
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- 06 Feb 2021 04:31