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Graeme Smith Aims Thriving Bond With Indian Cricket Fan Through SA20 Season 2
SA20 League Commissioner: Graeme Smith, SA20 League Commissioner and former Proteas skipper, has shared his insights on the league’s aspirations to connect with the passionate Indian cricket audience and the strategic emphasis that digital engagement holds in this relationship.
He expressed his appreciation for the staunch passion that Indian cricket fans bring to the game. He acknowledged the substantial number of Indian fans who still cherish the golden days of South African cricket and envisions the SA20 as a catalyst to revive that nostalgia.
"The Indian fan has always been passionate about cricket, and the SA20 will be perfect for casual evening entertainment where one can enjoy high-quality sports with their families. There are scores of Indian fans who still reminisce about the golden days of South African cricket, and we want the fans to revive that nostalgia," said Smith.
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- 06 Feb 2021 04:31